PDPA

Privacy Policy

Last updated: Jul 15, 2026

This policy explains how Ferovere Matsenga ("FMG", "we") collects, uses and discloses your personal data when you use www.fmg.salon and contact or book with us, in accordance with Thailand’s Personal Data Protection Act B.E. 2562 (2019) ("PDPA").

01 Data controller

Ferovere Matsenga Co., Ltd. (company registration no. 0105564130439), operator of the Ferovere Matsenga (FMG) premium hair-colour and care salon, is the data controller under this policy. We operate two branches in Bangkok:

Silom Edge

Floor 3, 2 Edge, Suriya Wong, Bang Rak, Bangkok 10500
064 456 5145

True Digital Park

Fl B1, True Digital Park, 101 Sukhumvit Rd, Bang Chak, Phra Khanong, Bangkok 10260
086 456 5141

02 What we collect

  • Bookings — appointments are currently taken via our official LINE account or by phone. This website has no booking form and does not collect your booking data. Messages you send on LINE are also governed by LINE’s (LY Corporation) privacy policy.
  • Site-usage statistics — via Google Analytics 4. Before you consent, analytics runs cookieless and anonymously; analytics cookies (such as _ga) are set only after you press "Accept all".
  • Values stored in your browser — your cookie choice (fmg-consent) and display theme (fmg-theme). These stay on your device and are never sent to us.
  • Technical data needed to serve the website — such as IP addresses in our hosting provider’s (Cloudflare) system logs, used for security and attack prevention.

We do not collect sensitive personal data (such as health data or religious beliefs) through this website.

03 Purposes and legal bases

  • Handling your booking request and contacting you to confirm the appointment when you reach us on LINE or by phone — performance of a contract / steps taken at your request.
  • Analysing and improving the website and our services — consent (withdrawable at any time).
  • Complying with legal obligations — legal obligation.

Booking by LINE or phone requires a name and a way to reach you back. Without them, we will not be able to confirm your appointment.

We do not use your data for direct marketing unless we ask for your separate consent, and we never sell personal data to anyone.

04 Who we share data with

We disclose data only as necessary, to providers who process it on our behalf:

  • LINE (LY Corporation) — the channel we use to take bookings and messages. Messages sent on LINE are governed by LINE’s own privacy policy.
  • Google (Google Analytics 4) — site-usage statistics, operating according to your consent settings (Consent Mode).
  • Cloudflare — the website’s hosting and content-delivery network (CDN).

Some of the providers above may process data on servers located outside Thailand. We use only providers whose data-protection standards are adequate under the PDPA.

Links to social media (Instagram, Facebook, TikTok, LINE, YouTube) open on those platforms, which have their own privacy policies.

05 How long we keep data

We keep appointment details received via LINE or phone only as long as needed to provide the service and follow up with you, and no longer than the law requires or permits. User-level data in Google Analytics is retained for no more than 14 months. After that, it is deleted or anonymised.

06 Your rights under the PDPA

As a data subject, you have the right to:

  • Access and obtain a copy of your personal data.
  • Have your data corrected and kept up to date.
  • Have your data deleted, destroyed, or its use suspended.
  • Object to the collection, use or disclosure of your data.
  • Have your data transferred to another controller.
  • Withdraw consent at any time — for cookies, use the "Cookie settings" button in the site footer.
  • Lodge a complaint with the Office of the Personal Data Protection Committee (PDPC Office) if you believe we handle your data unlawfully.

07 Data security

The entire site is encrypted over HTTPS/TLS. This website has no forms that collect personal data. System keys and secrets are kept server-side only, and access to personal data is limited to the people who need it to provide the service.

08 Changes to this policy

If we change this policy, we will publish the update on this page and revise the "Last updated" date above. Continuing to use the site after the effective date means you have been informed of the updated policy.

09 Contact us

To exercise your rights or ask anything about your personal data, reach us by email, by phone at either branch (section 1), or on our official LINE.

feroverematsenga@gmail.com FMG official LINE →